TOPSeven-Eleven parent company to go online

Seven-Eleven parent company to go online

By Alec Jordan

Seven & i Holdings Co is set to offer all of its products from its convenience stores, department stores and other retail outlets online.

Seven & i, which includes some 20 domestic retail and online shopping companies, plans to integrate its two online shopping units by year-end, with the combined unit to draw up Web-based strategies for the entire group, The Nikkei reports.

Consumers will be able to log in the same user names and passwords on all the group’s online shopping sites starting next fiscal year. The service will also allow product searches via smartphones or other devices, with the goods to be delivered together.

The service will encompass the full lineup of roughly 3 million products from convenience store chain Seven-Eleven Japan Co, general merchandiser Ito-Yokado Co, department store operator Sogo & Seibu Co, and household goods retailer Loft Co.

Seven-Eleven stores will be used as payment centers and for handing over merchandise, meaning consumers will be able to order designer-brand products from department stores and pick them up at Seven-Eleven locations near their homes and workplaces.

Seven & i plans to ride on the back of Japan’s soaring online shopping market, which is projected to grow 13% to 11.5 trillion yen this fiscal year. This figure is forecast to reach 17.3 trillion yen in fiscal 2017, according to the Nomura Research Institute.

By Maesie Bertumen

Image: shibainu/Flickr